Anasa Troutman
The Big We

A cultural strategist, writer, producer, and entrepreneur, Anasa Troutman is committed to shifting global culture to a culture of care. As President/CEO of The Big We, Anasa and her team engage deeply in storytelling as a pathway to this transformation and execute culture based strategies for artists, organizations, and brands that are aligned with their vision of a just and loving world.

Based in Memphis, Tennessee, Anasa has provided strategic and creative support in many important cultural, political and social justice spaces but is best known for her work as a strategic advisor and executive producer for long time friend India.Arie. Anasa’s latest project is the restoration of Historic Clayborn Temple, the Memphis church that was the organizing headquarters of The Sanitation Workers’ Strike of 1968, Martin Luther King’s last campaign, into a center to build cultural, economic power with Memphis’ African-American community.